SMO, i.e. Social Media Optimization is the use of a number of social media outcomes and communities to create a publicity of a product, brand, or event to raise the awareness among the people. This can be done in the forms of social news, bookmarking, RSS feeds, and social networking sites like Facebook, Twitter, video and blogs. The goal of SMO is to generate traffic on the website which in turn leads to awareness among the people. In simple language Social Media Optimization is to optimize the website and its content for sharing it across media and social networking websites.

Social Media Optimization is an important factor in search engine optimization as search engines are increasingly using the suggestions of users of social networking websites like Facebook, Twitter, YouTube, LinkedIn, Google+, etc. to rank pages in search engine results pages. When a Web page is shared or “liked” by a user on social networking websites, it is counted as a “vote” for that Web page’s quality. This helps search engines to rank the websites in their search engine results. Social Media Optimization is an essential part of Online Reputation Management (ORM) or Search Engine Reputation Management (SERM) strategy for organizations or individuals who care about their online presence.

Have you ever heard of marketing through email? Yes it’s a new technique to market your business. What exactly Email Marketing is and how it’s done?

It is always essential to market our products and services in order to increase our clientele. Email Marketing is a sort of marketing strategy where a commercial email is sent to bulk of people. It is commonly done through advertisements, sales, or request for business. It helps to gain customers’ trust, trust in company, product and brand. It is an efficient technique to stay connected with your customers and promote your business. Thus Email Marketing services need to be complimented by other efforts like content writing, Search Engine Optimization, Social Media Optimization. Email Marketing is done for the micro sites. You will be able to know how many people have actually opened the email. With this you will know how many people you have reached to meet your ROI.

It’s Affordable: Email marketing is done in affordable prices. You just need low cost subscription to send emails.

Measurable: You will get to know how many people have opened the email and which offers are getting positive and negative response.

It’s Easy And Familiar: Creating an email is just a simple task. You can create an email and send it to many people.

It Works: Email Marketing has an ROI of more than $40 for every $1 spend.

With our Email Marketing service you will be able to send a chain of mails to your clients. You will be able to achieve the targets for your business. It can be just a great idea to create your own sales strategy. We at US Tech Info provide the best Email Marketing services.